Author: Margaret Gamble Account Manager, StoneMass
-The best thing to happen to the promotional products industry since the embroidered tee-
Imagine if you had a catalog full of merchandise that you could upload online, to one single place, that you could update automatically and have a guaranteed audience potential of over 500 million users? Great news… that day has come and is offered exclusively through StoneMass. Our newest social media product- SMpublisher, is here and waiting for you!
SMpublisher, an exclusive product offered by StoneMass, brings the world of promotional products to life on the world’s largest interactive social media platform, Facebook. The goal of SMpublisher is to help Suppliers in the Promotional Products Industry promote their product catalog through their Distributor’s Facebook business pages.
This new sales channel is extremely beneficial to both Suppliers and Distributors. Suppliers are able to receive automatic updates directly to their product catalog, while offering promotions and specials on their Distributor’s Facebook business pages. Distributors have the ability to maximize sales opportunities by providing an additional (and popular) sales channel to the mix… Facebook! Distributors have the added bonus of signing up for this service, free of charge!
Here’s how it works: Distributors need to first register for SMpublisher, (http://www.smpublisher.com) and begin preparations for StoneMass’ web publishing server to communicate with your Facebook business page. Once complete, you will see a ‘tab’ on your Facebook business page – this will display a Supplier’s specials, new product announcements and products. It is that easy! Every time the Supplier updates their Facebook catalog, your business page is updated automatically. As the program expands, you will get to select from participating Suppliers and determine which ones you place on your Facebook business page. More Suppliers means more product choices for your customers, and ultimately more sales for you, the Distributors!